2017 website price guide
One of the first things clients want to know when they call us here at Moore Tech Solutions is how much a new website will cost. We answer it so much, in fact, that we thought we’d create this handy guide that suggests what you should pay for every different type of website.
One of the reasons this guide is so useful is that the price of a website can depend on a whole host of factors. Unlike building a custom home, which might vary 10%-50% between different builders, the price of a website can vary by as much as 200% or even more! That’s because the type of service and level of experience of website designers can differ massively. To understand the true value of your website, you also have to understand the service you’re going to receive.
Now we’ve got that clear, let’s look at all of the costs associated with building a new website.
How much does a website domain cost?
Before we jump into talking about how much website design costs, there are a couple of pieces of admin that we should take care of first. Before you can have a website, you must first buy a website domain. If you are using a web design agency to create your new website, they can take care of this for you. But for maximum control, you are better off doing this yourself through a domain name registrar such as GoDaddy or Moniker. If you ever change agencies this removes any question of who owns the domain.
The price of a website domain will typically be between $8-10 per year depending on the type of TLD you choose (.com, .org, .store, etc.) and how long you purchase the domain name for. Domain names can be renewed every year and you will always be able to renew it before it expires. Domain names with a longer expiration date can play a small factor in search engine results, so you may want to renew for multiple years. An added advantage is that you won’t forget to renew!
How much does website hosting cost?
As well as a domain name, you will also need hosting. Again, this is something that your web design company will be able to help you with. Typically, they will have a preferred provider and will host your website through them. Some choose to waive the hosting fee, others will include it in the price and others still will charge you separately for it. High-quality hosting isn’t as cheap as domain names, but it is still pretty reasonable.
Website hosting will typically set you back between $50 and $500 per year depending on the type of hosting you use. If your site is handling secure data such protected health information (PHI) you may need a HIPAA compliant server which is much more expensive.
Who should create my website?
Who you choose to create your website will have a huge impact on the price of the website. Thanks to the number of DIY website builders, you don’t even have to pay anyone (although you probably should). Below we’ve listed all of the ways in which you can build your website in 2017, how much they will cost and our thoughts on the option.
- Do it yourself with a website builder. FREE (the only cost is the time it takes you to create your website). There are plenty of website builders that can help you build your own website. But a word of warning: These builders often use themes which could mean your website looking similar to other people's. There’s also no one to reach out to for help if things go wrong.
- Hire a web development team. $106,000 (Mean salary of a full stack developer according to Indeed). You could hire your own web development team to build your website. However, with salaries starting at $50,000, this isn’t a realistic option for most companies.
- Hire a freelancer. $40 per hour (low-end per hour wage for freelancers according to NJ Creatives). Hiring a freelancer can prove a tempting choice due to low hourly rates, but expect to project manage the website and have difficulties communicating.
- Hire a web design agency. $50-$200 per hour. When you hire a web design agency, you hire experts who will be able to manage and create your website from start to finish. It offers you a completely hands-off approach delivered by a team you can trust.
While some business owners choose to do things themselves or hire freelancers, the vast majority of owners will hire a web design agency. So for the rest of the article, the prices that we mention will be those of an agency.
What type of website do I need?
Apart from who builds your website, the other major factor that will dictate price is the kind of website that you need. It goes without saying, the simpler, the better. The more complex your website is, the more time developers will need to create it and, therefore, the more expensive it will be. Below you can find the standard range of websites that clients usually ask for and their associated agency costs.
How much does a one-page website cost?
A one-page website displays information about your company. Customers will use this website to find out more about your service and then make contact either by calling a listed phone number or by filling out an online form.
Cost - $1,000 - $2,000
How much does a business brochure website cost?
This is typically a 5 to 20-page website used by small and medium-sized businesses. It will have all of the standard pages that you expect a website to have: a homepage, an about page, a services page, a gallery, FAQs, news and a contact page. For additional fees, it can also be connected to a CRM or have restricted download areas.
Cost - $3,500 - $10,000
How much does an E-commerce website cost?
An E-commerce website is much more technical than a brochure website and the cost will reflect this. It will include product pages, an online shopping cart, a payment gateway and E-commerce SEO.
Cost - $5,000 - $20,000
How much does a real estate website cost?
A real estate company is a brochure website that also displays real estate listings. These can be entered by hand or by importing an IDX data feed from an MLS board.
Cost - $3,500 - $10,000
How much does a custom website cost?
Occasionally, clients will want a custom website that doesn’t conform to the categories above. You should always speak with your web design agency to discover the cost of a custom website and to check that they can complete the work.
If you want to build a new website or want to find out how much your custom website will cost, we can help. Feel free to contact Moore Tech Solutions for a free consultation today!